This event, created in 2006 by world triathlon champion Cyrille Neveu, is internationally recognized for both the physical challenges it has to offer and the scenic beauty of its mountainous landscape: The Alpe d’Huez long course competition comprises a 2.2 km swim at the Lac du Verney, a 115 km cycle ending with the notorious 21 bends used by the Tour de France, and a 22 km run at 2000 meters of altitude in the Alpe d’Huez ski station.
As part of our collaboration, Cádomotus will be present throughout the 2022 event with a booth at the Expo Village. We will also be podium partners for 2 prizes on each of the duathlon, Triathlon L and standard Triathlon events, and we will give away 3 bib numbers for each race with a draw! …Or you can get a free bib number for the triathlon for each Cádomotus helmet or bag that you buy.
The organization and the partners closely work hand in hand during the event, but also beforehand, amongst other things with the many communications sent to the registered athletes to prepare for this annual summer 4-race week (duathlon, kids triathlon, and triathlons L and M.)
Not only will Cádomotus be featured in all communications leading up to the event –newsletters, posts and advertisements on social media –, but the brand will also now figure on the Alpe d’Huez Triathlon website as partners, and our helmets will be directly available on the Alpe d’Huez Triathlon online shop... Go check it out! We will also provide customized Alpe d’Huez helmets and bags to the organization with a special version being developed for the occasion. If you too are interested in items personalized with your team and club logos, take a look over here for more details!
For Cádomotus, becoming partners with the Alpe d’Huez Triathlon, the 2nd largest in France, is a great opportunity to increase the brand’s recognition in the French triathlon world. We bring a new approach in the conception and design of performance products, and this collaboration is the perfect springboard to show the world the advantages of our difference! Between the international prestige of the event, the number of participants (over 15.000 athletes each year) and the professionalism of the organization, we feel confident this is an event absolutely worth supporting and investing in, and we feel honored and proud that such an organization puts their trust in our brand and believes in our products and our philosophy.
“This collaboration is the first of its kind for the event, which is proud to be associated with an innovative and promising brand specializing in customization (you will see this soon). WELKOM Cádomotus!” – Alpe d’Huez Triathlon